Love seeing this shift ✨we hear the same from young changemakers in our network. When Gen Z spends, it’s often on things that last like memories, tools, or projects that keep making an impact long after the moment is over.
I wonder if this 'search for meaning' (and the resulting focus on making memories) isn’t just something natural. The Gen Z is getting older (it happens to all of us), and with that comes a desire to spend money in more meaningful ways. Maybe it isn't something specific (it just 'adulting')
Love seeing this shift ✨we hear the same from young changemakers in our network. When Gen Z spends, it’s often on things that last like memories, tools, or projects that keep making an impact long after the moment is over.
I wonder if this 'search for meaning' (and the resulting focus on making memories) isn’t just something natural. The Gen Z is getting older (it happens to all of us), and with that comes a desire to spend money in more meaningful ways. Maybe it isn't something specific (it just 'adulting')